Clik here to view.
Measure social media traffic with Google Analytics
Set up segments to determine who’s sending visitors your way You know that your nonprofit or social enterprise can use Google Analytics to measure traffic not just from referring websites but from...
View ArticleClik here to view.
Metrics: Go beyond counting likes and followers
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, anyone with a Facebook page. Archers don’t aim at the point halfway between the arrow tip and the...
View ArticleClik here to view.
5 Google Analytics stats you should be tracking
Stats that you should measure before revamping your tactics If you want your website to increase the number of email subscribers and new donors on your website, you first have to know what’s currently...
View ArticleClik here to view.
How DoSomething uses data to change the world
Sometimes impact can be achieved without money, an adult or a car This post was written by Beth Kanter, co-author of the new book Measuring the Networked Nonprofit: Using Data to Change the World. She...
View ArticleClik here to view.
3 analytics tools to gauge your social audience
Image by kgtoh on BigStockPhoto.com Listen, implement & measure to keep up with your users’ needs Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, metrics...
View ArticleClik here to view.
25 SMART social media objectives
How nonprofits can use SMART goals to chart impact Guest post by Beth Kanter Beth’s Blog Using SMART objectives for nonprofit communications strategies is not a new idea. Spitfire’s useful SMART chart...
View ArticleClik here to view.
Infographics: Not your grandmother’s pie chart
Infographics & data visualization turn data into stories Guest post by Julia Reich Principal & Creative Director, Julia Reich Design Most organizations have important data to present to their...
View ArticleClik here to view.
Understanding the big changes to Facebook Insights
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, Facebook administrators. Afew days ago Facebook rolled out a new look to Facebook...
View ArticleClik here to view.
4 Facebook metrics your nonprofit shouldn’t overlook
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, Facebook users. You may have heard of the term “social media ROI calculator.” It refers...
View ArticleClik here to view.
3 ways to sharpen your PR measurement skills
Focus on what you should be measuring so you can streamline your PR measurement tracking Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises When it comes to the...
View Article
